Pure Scooters is a specialist electric scooter retailer. We focus on delivering the best & safest e-scooters while providing unrivalled customer service, all shipped within 24 hours from UK and European warehouses.
Pure Scooters was founded by Adam Norris and his passion for new, game-changing technology that improves lives. Adam sees electric scooters as the future in reducing car usage, air-pollution and congestion in cities across Europe, along with walking, riding a bicycle and taking public transport.
We endeavour to work directly with manufacturers to ensure you get the very best quality electric scooters available at the best possible price. We ensure that all e-scooters provided by us have undergone rigorous testing for both quality of manufacture and safety standards, and come with the longest possible warranty. All stock is held in the UK and Europe to reduce delivery times and of course, our carbon footprint.
Safety and Legislation
Safety is of paramount importance to us. This is why we only stock electric scooters that have been rigorously tested. Electric scooters are illegal to use on UK public roads and pavements despite being legal in many other European countries.
Pure Scooters firmly believe that UK road and transport legislation is outdated and in urgent need of modification, in order to meet the current transport and environmental challenges we all face. We inform our customers of the legal position to enable you to decide for yourself, where you personally stand on this sensitive issue.
Adam - CEO
Adam Norris is an entrepreneur and investor with a wealth of experience and expertise. At 26, he approached Hargreaves Lansdown who invested in his business idea. Adam grew his company at over 50% per annum, making it the biggest seller of pensions in the UK. At his core, Adam is a problem solver with a passion for building successful businesses which do good for mankind.
Tom – Logistics Director
Tom is an experienced Supply Chain professional with a demonstrable track record of success in a number of industry sectors including FMCG, electronics, textiles and food & beverage. Previously Global Supply Chain Director at Dyson, Tom was responsible for group logistics from origins in Asia to 60+ countries across the globe. After 5 years with Dyson, Tom joined Graze where he was quickly promoted to Chief Operating Officer. As part of the Graze management team, Tom shaped and delivered strategy to support successful commercial expansion of both e-commerce and traditional retail.
David – Product Director
David has 10+ years of experience in new product development. He has brought many new, innovative products to market through his own business Kartdavid. Kartdavid is one of the world-largest supplier of custom printed products to the karting industry. David has joined Pure Scooters to bring
the best range of electric scooters & accessories to the European market.
Rich - Commercial Director
Rich has 20+ years in retail marketing and trading, with the last 15 years spent at fast growth, international and disruptive ecommerce retailers: PLAY.com, MyProtein.com, Lookfantastic.com and Gymshark.com. Rich has joined Pure Scooters to help deliver the best (fun, high quality and best value) experiences for customers, which result in growth.
Ed – Finance Director
Before Joining Pure Scooters, Ed held the position of Finance Director at Pukka Herbs, where he played a pivotal role in laying the foundations for growth and setting the strategic direction of the business, including being heavily involved in the acquisition by Unilever. Prior to this, Ed was at Innocent Drinks and now has over 10 years’ experience in high growth, fast moving consumer goods businesses. Ed qualified as chartered accountant with Deloitte in Bristol in 2005.
Nick - Head of Buying & Merchandising
Nick joins the Pure Scooters team from Amazon where he worked in the commercial team, gaining broad buying and inventory management experience in the Health and Consumer Electronics categories. After starting his own venture post university, Nick has spent his career becoming an expert in e-commerce by working for two of the UK's biggest pure play e-commerce businesses.